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8 Principles of Good Website Design


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The success of any website entirely depends on how its web design is. Whether the designers have taken the utmost care or not while developing it. Your nicely-designed site which includes usability and utility determines the success and not the visual design. Since your site is the face of your business and most potential customers will visit your site before they ever look in on your store, it becomes inevitable to get your website designed cautiously. Lacking in any aspect could end up demolishing your brand impression.



Web page design is more critical for conversions than you think. Despite using a great conversion boosting tactic, you may not do much if it looks poor in quality. In fact, website design doesn�t necessarily mean how it looks like and feels like but is how it works. Even a simple looking website with exceptional usability and well-structured typically performs amazingly on Google. User views of such websites are also higher than those with poor user experience. The performance entirely depends on the effectiveness of the website.



So, How to Design a Good Website?



Good website design needs a wide range of professionals having expertise in different areas. Their collective efforts need to put in when there is a critical decision to take place. Here in this article, we�ll outline the 8 essential principles of a good website design that must be pondered while developing a website. These design principles will definitely help web designers to develop awe-inspiring designs and to enhance the usability of a website.



Here is the list of 8-good design principles which will make your website aesthetic, user-friendly, effective, and engaging:



1. Simple Is the Best



The over-designed website may not work. Putting too many elements on the page may lead to distracting visitors from the main purpose of your website. Simplicity always works in an effective web page design. Clean and fresh design of your website not only makes the website appealing but also help the user to navigate from one page to another seamlessly. Loading a website having design features that do not serve the purpose may be frustrating. Keep your design as simple as possible so that the visitors can feel it easy-to-use and can find their ways easily.



2. Consistency



Consistency in website design matter a lot. Give your attention to match design elements throughout each of the pages. It can be understood that your fonts, sizes, headings, sub-headings, and button styles must be the same throughout the website. Plan everything in advance. Finalize the fonts and the right colors for your texts, buttons, etc, and stick to them throughout the development. CSS (Cascading Style Sheets) would come in handy to keep the complete information about design styles and elements.



3. Typography & Readability



No matter how good your design is text still rules the website as it provides users the desired information. Since search engine crawlers are very much familiar with this data, it becomes an integral part of SEO activities. You should keep your typography visually appealing and readable for visitors, along with the tricky use of keywords, meta-data, and other SEO-sensitive elements.



Consider using fonts that are easier to read. The modern sans-serif fonts as Arial, Helvetica, etc. can be used for the body texts. Make proper combinations of typefaces for each and every design element such as headlines, body texts, buttons, etc.



4. Mobile Compatibility



Keeping in mind the ever-growing usage of smartphones, tablets, and phablets, web design must be effective for various screens. If your website design doesn�t support all screen sizes, the chance is that you�ll lose the battle to your competitors. There are a number of web design studios or service points from where you can turn your desktop design into a responsive and adaptive one for all screen sizes.



5. Color Palette and Imagery



A perfect color combination attracts users while a poor combination can lead to distraction. This necessitates you to pick a perfect color palette for your website which can create a pleasing atmosphere, thus leaving a good impact on visitors. Enhance users� experience by selecting a complementary color palette to give a balanced-look to your website design. Remember to use white spaces as they avoid your website from visual clutter and mess. Also, avoid using too many colors. 3 or 4 tones for the whole website are ample to give an appealing and clear design.



The same is the case with images. Don�t use multiple vibrant images



6. Easy Loading



No one likes the website that takes too much time to load. So take care of it by optimizing image sizes, combing code into a central CSS or JavaScript file as it reduces HTTP requests. Also, compress HTML, JavaScript, and CSS for enhanced loading speed.



7. Easy Navigation



Study shows that visitors stay more time on the websites having easy navigation. For effective navigation, you may consider creating a logical page hierarchy, using bread scrums, and designing clickable buttons. You should follow the �three-click-rule� so that visitors can get the required information within three clicks.



8. Communication



The ultimate purpose of the visitors is to get information, and if your website is able to communicate your visitors efficiently, most probably they would spend more time on your website. Tricks that may work to establish effortless communication with the visitors are � organizing information by making good use of headlines and sub-headlines, cutting the waffle, and using bullet points, rather than long gusty sentences.

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The writer is making several good pointers relating to Web Design and Hosting in general in the content beneath.


Today, website design as well as development are one of one of the most important factors in the marketing approach. The very best means to engage the clients in internet based advertising projects is by involving their eyes. Visual and also easy style work devices to do so. Lots of people want to buy products and also get solutions with appealing designs.

There are many benefits and downsides of utilizing various tools for web design and also development. Several of the advantages are mentioned listed below:

* Performance: If you have a website that is very easy to make use of, your business will most definitely grow. It will certainly additionally aid you raise the earnings because you do not need to put in too much initiative for making as well as establishing your site.

* Company: Many developers do not recognize how to appropriately organize their layouts. The website design is the first thing the site visitors see, consequently, it is extremely essential that they can easily access your website.

* Versatility: The benefit of simplicity and harmony is that it enables the users to discover what they want. For example, if you have a layout that makes it tough for the site visitors to browse through your pages, it will only puzzle them as well as eventually, they will certainly just leave your website. In order to increase the effectiveness of your site, the navigation needs to be smooth and very easy.

* Marginal Dependency: If you intend to conserve even more money, you ought to stay clear of spending greater than needed in web design and also growth. You should develop your website to the degree that it has a limited range, which indicates that it only has the essential data.

* Centering: It is very important to evaluate the localizable or conveniently available versions of your website. This will allow your website to be quickly accessed in various nations to ensure that the visitors will certainly have simpler access to your website.

* Standardization: It is necessary to design your solution with a standard color and also dimension. As long as these aspects correspond throughout your site, after that they will click resources improve the use of your site. The users will not really feel tired when they go to the site since all the components of the website are created with the very same standardization.

* Safety: The most vital benefit of your website is that the users are able to utilize it. As a result, you ought to never compromise on the safety and security of your website due to the fact that this will not just lower the conversion rates of your website however it will certainly additionally make it insecure for your site visitors. Your site ought to be user-friendly with minimum danger of damaging the safety functions.

* Schedule: In a lot of cases, you need to deal with big firms and also a great deal of these business are only interested in keeping the individuals pleased. Therefore, it is essential that you are able to provide your customers with a simple website.

* Convenience: In a great deal of situations, people favor to browse the net while using their smart phones. Consequently, it is important that you should provide hassle-free and simple to use mobile access. When you design your website for mobile customers, you will certainly supply them with a more convenient and also straightforward site.

Currently, it is browse this site apparent that there are a lot of advantages and drawbacks of designing a site. As a result, do not assume that you can not make a site appealing without having it very enhanced.


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